SWITCH INC. - LOGO CREATION
Switch Inc. provides coaching and mentoring programs for both corporations and individuals. They approached us to create the Switch Inc. logo and Switch Sessions branding.
Our brief was to create an energetic and personal brand that reflected the passion of founder, Phil Nosworthy. We worked closely with him to develop a calligraphic logotype (signature) which was hand rendered by Phil using brush and ink. We then developed and refined this to make it a workable logo.
In addition, we designed a unique, personalised invitation for the first Switch Session in Sydney that generated a lot of hype amongst the people who attended.
SWITCH SESSION - LOGOS
LAYER 1 (FRONT & BACK)